Visit Mason City hands out awards at their annual meeting

MASON CITY — Visit Mason City held their annual meeting on Thursday where they handed out their annual awards recognizing significant contributors to the growth of Mason City’s tourism industry. 

== Terry and Mary Balek were named as the “Friend of Tourism” winner. Presented to an individual who promotes and enhances Mason City tourism, this award celebrates the Baleks for their dedication to showcasing the city’s unique history and attractions through geocaching. Visit Mason City says the Baleks turned a family hobby into a community-centered experience by creating the “Mr. Toot Geocaching Adventure”, which introduces geocachers to the city’s historic landmarks and attractions. 

== The Mason City Farmers Market was given the “Spirit of Tourism” award for transforming itself into a beloved Saturday morning tradition. By drawing regional vendors and attendees, the Farmers Market has become a staple of the local economy, benefiting nearby businesses, restaurants, and hotels. 

== The Mason City Pickleball Classic was named the winner of this year’s “Tourism Excellence Award”. Held at Iowa’s only outdoor 12-court pickleball complex, the tournament has attracted over 100 teams from nine states, positioning Mason City as a prominent hub for sports tourism. Through effective event promotion, the Mason City Pickleball Classic has not only drawn players from across the country but also stimulated the local economy. 

== The “Golden Pineapple Awards” are voted on by visitors to Mason City and recognize standout local businesses for their excellence in hospitality:

• The Best Mason City Hotel was Country Inn & Suites

• The Best Mason City Attraction was Music Man Square

• The Best Mason City Restaurants were the State Street Deli and Lorados

Visit Mason City says in 2023, tourism generated substantial economic benefits for Mason City and Cerro Gordo County. Direct visitor spending reached $152 million, demonstrating the community’s strong draw as a destination for leisure travel. Visit Mason City responded to 61,429 requests for visitor information from all 50 states and 19 countries, and the Mason City Visitor Information Center welcomed 3320 walk-in guests.